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Thursday, February 23, 2012

Shenzhen Airlines to Join Star Alliance by End-2012

The Chief Executive Board (CEB) of Star Alliance has unanimously approved the application of Shenzhen Airlines to join the alliance.

Shenzhen Airlines is expected to complete all the integration work needed to join the alliance formally by the end of 2012.

The Chinese carrier will add five new destinations to the Star Alliance network in China: Juzhou in Zhejiang Province, Linyi, Qinhuangdao, Shijiazhuang, and Zhoushan.

In total, the Star Alliance network will then encompass a total of 32 carriers (the current 27 and five future members), offering a choice of more than 23,000 daily flights to 1,315 destinations in 190 countries.

Shenzhen Airlines' fleet of narrowbody jets includes five Airbus A319s as well as large nubmers of A320s and various Boeing 737 versions

“With the approval of our Chief Executive Board (CEB) we today formally start the integration process of Shenzhen Airlines, which upon completion will allow Star Alliance to once again enlarge its offer across Mainland China and neighbouring countries,” says Jaan Albrecht, CEO of Star Alliance.

“Shenzhen Airlines is the fifth-largest airline in China, operating from the fifth-busiest airport in the country. In conjunction with Air China, we will be growing our customer offer especially in the southern part of China.”

Star Alliance says that bringing Shenzhen Airlines in is part of a long-term strategy to expand the alliance’s network into future growth markets, thus providing the international traveller with optimal flight options.

In the case of China, the foundation for this strategy was set many years ago, by Star Alliance member carriers which have been serving the market for several decades. As a result, Air China became a member of the Star Alliance in December 2007.

Chinese carrier Shenzhen Airlines operates more Airbus A320s than any other narrowbody type. The carrier has 41 in service

Through its future membership in Star Alliance, Shenzhen Airlines will be able to offer its customers access to a global network, along with seamless travel and status recognition within the various member carrier frequent flyer programmes.

“Joining Star Alliance will help Shenzhen Airlines in its mission to build on its strength of a well-known national carrier, while implementing its strategy of establishing itself as a strong brand across the Asia-Pacific region and beyond,” says Feng Gang, the president of Shenzhen Airline.

Integration teams at Shenzhen Airlines and Star Alliance have already begun the work that needs to be completed before a new airline can join the Star Alliance network. Air China will be assisting in this process.

“As the mentor of Shenzhen Airlines, Air China will provide its full support and assistance in facilitating the success of Shenzhen Airlines’ integration into the Star Alliance Network by the end of 2012,” says Kong Dong, Air China’s chairman.

“Besides, Air China and Shenzhen Airlines will actively participate in alliance activities and initiatives, and work closely together with all member airlines to achieve win-win cooperation.”


source: http://www.airlinesanddestinations.com/airlines/shenzhen-airlines-to-join-star-alliance-by-end-2012/

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